5.30pm Arrival for 6pm Start
Find out how the sports industry and the BBC are bringing social
media centre stage, featuring major speakers from across the world of
sport and broadcasting.
Sport industry showcase
4 industry showcases of how sports organizations are using social media.
15 minutes each
Football: London Derby- Chelsea FC vs
Arsenal FC - how both clubs are using social media
to build and engage with communities. 15 mins each, oranges at half
- Chelsea's Social Media and Mobile
Coordinator, Laura Higginson&
Digital Marketing Analyst, Luca Massaro.
- Arsenal's Deputy Editor, Chris
Harris & Content Delivery
Manager, Ben Ladkin.
The Ashes- how the BBC's Test Match
Special team covered the Ashes online and via social
media, with TMS' Adam Mountford (@tmsproducer)
Rugby- the RFU's Digital
Media Editor, Tom Hines, on how the RFU and
rugby are approaching social media
BBC Showcase - BBC, Social Media & London 2012
How are BBC sport using social media across sports reporting,
commentary and coverage? What are the plans for the future, and what
social media plans are in place for BBC's London 2012 Olympics
The session will be chaired by
Mosey (BBC's Director of London 2012)
The panel will include:
Jake Humphrey, BBC Sport presenter - @jakehumphreyf1
Karen Pickering MBE, four-time world champion
swimmer, England's most successful Commonwealth Games swimmer and
BBC 5 Live pundit -@karen_pickering
Jeanette Kwakye, British 100m champion and only
Briton to reach Olympics 100m final in last 25 years - @jnettekwakye
Lewis Wiltshire, Editor of BBC Sport website and
social media lead for BBC Sport - @lewiswiltshire
Event hosted by Sophie Brendel (BBC’s Head of Digital
Engagement), Maz Nadjm (Ogilvy’s Head of Social Media) and Dan
McLaren (adidas social media lead at Carat), and followed by drinks,
networking and a chance to meet some of the panellists in the pub next door.
- The event is finished. It is not possible to register for this event anymore.