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YouTube as the New Campfire, Hosted by YouTube

hosted by Social Media Week New York

Hosted at the Business, Media & Communications Hub at JWT

Start: Wednesday, Feb 09 2011 12:00 PM

End: Wednesday, Feb 09 2011 1:30 PM

  • Youtube as the New Campfire, Hosted by YouTube

    Event Description:

    Since the beginning of time, human beings have connected through stories. Over time the mediums for storytelling have changed dramatically, and in the past five years, YouTube has emerged as one of the most engaging and powerful storytelling platforms in existence. From the entertaining (Double Rainbow, JK Wedding Dance) to the political (Neda’s story) to the inspiring (the Fully Sick Rapper), the stories that have been told on YouTube are part of our cultural narrative. YouTube is the modern day campfire, allowing people and brands a platform for creative self-expression and social connectivity through video story-telling.

    This session will feature experts from Google discussing how the YouTube platform presents a new opportunity for storytelling in terms of both content and advertising opportunities.

    Speakers:

    • Lauren Siegel, Creative Content Specialist, Google
       
    • Ali Pulver, Creative Content Specialist, Google

       
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    Event venue address

    466 Lexington Ave #6 10017 New York United States
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