When Social & Digital meet: What have we learned, what works and what's next?

What have we learned, what actually works and what's next? Mekanism, eBay and Formspring Talk Shop (& Provide some Beer.)

This short panel brings together award winning ad agency  Mekanism  and their client  eBay  who have worked together to execute big picture campaigns bringing the best of social and digital together, as well as rapidly emerging social player Formspring. 

Jolie O'Dell (@jolieodell), Mashable's social media reporter will also be on the panel. 

The group will explore and discuss the trials, tribulations and big opportunities of executing successful consumer digital campaigns in the ever changing social media landscape and discuss the next big opportunities in social for brands and marketers.

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