The New Normal: 12 Driving Forces in Communications, Hosted by Fenton

Event Description:

Five years ago there were no iPhones, no Kindles, no iPads, no Flip cameras, no Twitter, no YouTube, no Facebook, and no widespread instant messaging. Media as we know it is rapidly changing before our eyes. Today, more people in the world have access to smart phones than clean water. What does this mean for how we communicate our ideas, business, and stories? How does this change the way we work with mainstream media? And, most importantly, how are these changes changing us, our hiring practices, and how we think? Lisa Witter, Chief Strategy Officer and Susan McPherson, Senior Vice President of Fenton, lead an interactive discussion on 12 driving forces in communications and concludes with concrete steps on what you need to do in this “new normal.

Speakers:

• Susan McPherson, SVP of Fenton
   
• LIsa Witter, Chief Strategy Officer of Fenton