Enriching the Arts Experience Through Integrated Social Media, Hosted by Guggenheim

Event Description:

Explore the outcomes of deeply integrated social media into museum exhibitions and programming. In this moderated panel discussion, three of New York's most prominent arts institutions offer behind-the-scenes insight into the opportunities and challenges of moving the museum into the social medium. Representatives from the Guggenheim Museum, Museum of Modern Art (MoMA), and the Whitney Museum discuss the social strategies of YouTube Play. A Biennial of Creative Video, Marina Abramovic: The Artist is Present, the 2010 Whitney Biennial, and more, plus best practices for social success with limited staff and resources.

Speakers:

• Moderator:Julia Kaganskiy, Editor at the Creators Project and Founder/Organizer of the NY Arts, Culture, and Technology Meetup, @juliaxgulia

• Francesca Merlino, Marketing Manager at the Solomon R. Guggenheim Museum, @Guggenheim, @frmerlino
   
• Victor Samra, Digital Marketing Manager at the Museum of Modern Art, @MuseumModernArt, @vsamra3
   
• Gretchen Scott, Marketing Manager at the Whitney Museum of American Art, @WhitneyMuseum, @gretchen_scott