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A social future for banks – the first direct debate

hosted by first direct

HSBC HQ

Start: Wednesday, Feb 09 2011 12:00 PM

End: Wednesday, Feb 09 2011 1:30 PM

  • A social future for banks – the first direct debate

    With some of the leading thinkers in social media and financial services brought together in one room, first direct is hosting a round-table discussion to explore the next phase of social media’s integration into banking.

    The debate will benefit from the insights of panelists from HSBC, first direct, MSN Money, Moneysupermarket, Finextra, RSA and AOL on themes such as:

    • How do banks become more social and user centred?
    • The integration of social and service for banks – how banks can take a lead on driving the change in customer service delivery and meet ever changing consumer demands.
    • The new social touchpoints for banks – how, where and why will we communicate with our banks in the future?

    For marketers working within the banking sphere, this is a great opportunity to take a look into the future of social media in the industry.

    Follow the event from 12.45pm on Twitter by following @first_direct and tweet us your questions for the panel. A video and summary will also be available from the first direct social media newsroom

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