Powerful Event Promotion
amiando's Viral Event Marketing Tools

1. Activate ViralTickets:

Select ViralTickets in the Promotion & Marketing section and check the box Activate.

2. Design your reward system:

Define an individual reward system for your event and choose benefits for your participants and their friends.

• - Give a discount to participants who refer your event to a friend
• - Give a discount to those friends who register
Example:
• o You choose a 10%-discount per successful registration for your participant
• o You choose a 5%-discount per successful registration for their friend
• o The participant acquires two friends who register with their code
• o The participant has earned a discount of 20% on his original ticket price
• o His friends are your two new participants and each get 5% off.

Your participants become powerful promoters for your event - which means effective marketing with minimal effort. Both, participants and their friends benefit from a reduced price and have an incentive to invite even more participants.

ViralTicket lets you choose additional settings to either limit the number of references by your participants or to limit the time the viral promotion is valid.

Facebook Connect

Make your event go viral with Facebook Connect. With only two simple clicks, you as the host, along with all visitors to your event site can publish your event to their Facebook profile. Here's how to promote the event on Facebook:

1. Initiate the connection to Facebook:

Go to your event site and click on the Connect with Facebook Button

2. Allow amiando on Facebook:

Allow amiando to access your Facebook information and publish the event to your profile.

With almost no effort you and your participants become effective marketers on the largest social network worldwide.

Facebook like

Have your event spread with Facebook's famous Like-button! One click publishes your like status of the event on your Facebook profile for everyone to see. Try it out!

amiando's Facebook tools allow you to make your event's presence known on the largest social network worldwide.

Promotion Codes:

You want to market your event with discounts, approach VIP guests with a special offer, or distribute press tickets? amiando's promotion code feature allows you to set up and manage discount campaigns for all target groups in a single system. Find out how to set up your individual discount system here.

1. Initiate your discount campaign:

Select the Registration codes feature from your Promotion & Marketing tools and create a promotional code.

2. Choose your registration discount:

Offer your customers free or discounted tickets or even create hidden categories that can only be accessed with a code you select.

Customize each discount individually - amiando's Registration codes tool guides you step-by-step to adapt everything as you want it, from validity period to the amount or percentage of the discounts! Publish your discount promotion via the integrated amiando Email tool!

Example

• o You want your tickets to be 10% off for every press member who registers within 14 days.
• o Send out your code, e.g. "amiando" to your press mailing list
• o All recipients of the code will now be able to buy tickets at a 10% discount if they register within the next 14 days

3. Manage your discount promotions

With our amiando's Registration code management system you can monitor all your discounts at a glance and follow-up with special offers for your most important clients.

E-mail ROI

You want to know how your email promotion campaign has generated new business for your event? Monitor your email campaigns with amiando's email tool and evaluate the effectiveness and response rates of your promotion campaign details immediately. Find out how to do this here.

1. Initiate your campaign:

Create an email campaign with amiando's email promotion tool. You can easily integrate discounts and registration codes from your registration code feature.

2. Stay updated on all sent out messages:

Stay up-to-date on all campaigns and correspondences with a single tool, amiando's email campaign feature and monitor all email campaigns at a glance.

3. Evaluate each campaign in detail:

Accurately measure the success of all event promotion campaigns with relevant statistics that amiando automatically generates for you.

Measure the effectiveness of each event promotion campaign by tracking ticket sales generated by any emails from your campaign

With amiando's Email campaign tool, email promotions can be monitored with just one click. The on-demand statistics help measure the success of the campaign anytime and anywhere and provide you with a great overview of all current promotion activities.