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Day 1 - Tuesday, June 1st 2010
Time
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Auditorium - Level 2
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Auditorium - Level 4
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08:00
- 09:00
| Registration
(Level 2) and Breakfast (Level 4)
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| 09:00
- 09:10 | Opening address
Mohan Belani, e27
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| 09:10
- 10:00 | Keynote Presentation
Startup 2.0: A Silicon Valley Story
Dave McClure , Founders Fund
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10:00
- 11:00
| Panel Discussion
Mentorship, Investment and New Funding Models
Jeffrey Paine (M), Founder Institute
Dave McClure , Founders Fund
Joichi Ito , Neoteny Labs
Jouko Ahvenainen, Grow VC
Saeed Amidi, Plug and Play
Chris Evdemon , Innovation Works
Tan Yinglan , NRF
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11:00
- 11:30
| Networking
and Exhibition (Level 4)
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11:30
- 12:15
| Case Study
Web 2.5 Opportunities for a New Generation
of Tech Entrepreneurs
Aneace Haddad , Taggo
| Case Study
The Power of Browser Customization
Gen Kanai , Mozilla
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12:15
- 13:00
| Case Study
Monetising the Indonesian Internet and Mobile Market
Andy Zain , VentureX Capital
Andi Boediman , Plasa.com
| Case Study
Leveling The Marketing Playing Field, Effective
Marketing for Start-Ups
Ryan Lim , Blugrapes
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13:00
- 14:00
| Lunch
(Level 4), Networking and Exhibition (Level 4)
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14:00
- 14:10
| Opening
of Startup Launchpad
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| 14:10
- 15:25 | Startup
Launch Session 1
Panel of Experts
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15:25
- 15:55
| Afternoon
Tea Break (Level 4), Networking and Exhibition (Level 4)
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15:55
- 17:10
| Startup
Launch Session 2
Panel of Experts
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17:10
- 18:00
| Networking
and Exhibition (Level 4)
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Day 2 - Wednesday, June 2nd 2010
Time
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Auditorium - Level 2
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Auditorium - Level 4
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09:00
- 09:30
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Keynote Presentation
East Beats West: The Future of Social Games
Bret Terrill , Social Gaming Analyst
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| 09:30
- 10:30 |
Panel Discussion
Social Gaming - How a Fast Rising Global
Phenomenon is Developing in Asia
Nicholas Aaron Khoo (M), SCOGA
Bret Terrill , Social Gaming Analyst
Rex Ng , 6waves
Vishal Gondhal , Indiagames
Zaki Mahomed , Game Ventures
Benjamin Joffe , Plus Eight Star
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10:30
- 11:00
| Networking
and Exhibition (Level 4)
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11:00
- 11:30
| Keynote Presentation
Architecting for the Cloud - Leveraging
Cloud Computing to Improve Flexibility
and Reduce Costs of IT Infrastructure
Simone Brunozzi , Amazon
| Keynote Presentation
Product Management and Marketing: Less, but Better (Products)
Daniel Raffel , Yahoo
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11:30
- 12:30
| Panel Discussion
Changing Enterprise 2.0: Implications of Cloud
Computing, Social and Web Services
Meng Weng Wong (M), JFDI.Asia
Roger Lim , Webvisions
Simone Brunozzi , Amazon
Arnaud Blandin , Intalio
David Zhao , Zumodrive
Raj Dutt , Voxel
Jim Fagan , Rackspace
| Panel Discussion
Product Management 101 - What Makes a Product Manager
Tick
Ulf Waschbusch (M) , Garena
Daniel Raffel , Yahoo
Noah Kagan , Gambit
Fajar Budiprasetyo , Koprol
Ross Veitch , Wego
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12:30
- 13:30
| Lunch
(Level 4), Networking and Exhibition (Level 4)
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13:30
- 14:15
| Case Study
Spawning Scalable Startups, Sustainably
Meng Weng Wong , JFDI.Asia
| Case Study
How NOT to Fail
Vinod Nair , Catapult Ventures
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14:15
- 15:00
| Case Study
Real World Agile Software Development
Carl Coryell-Martin , Pivotal Labs
| Case Study
How to Pick the Next Billion Dollar Idea
Noah Kagan , Gambit
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15:00
- 16:00
| Panel Discussion
Mobile Applications: The State of Play
Rohit Dadwal (M), MMA
Pratyush Prasanna , Former Founder at SMS GupShup
Bernard Leong , Chlkboard
Ian Morrison , i-POP
Mike Kofi Okyere , AdMob
Je Alipio , Buzzcity
| Panel Discussion
Social Media Marketing: What's the Demand? Where's
the Supply?
Ryan Lim (M), Blugrapes
Ian Mckee , Vocanic
Varsha Rao , inSing
David Lian , Text100
Greg Fisher , Intel Corporation
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16:00
- 17:00
| TWIA
50th Episode Special
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17:00
- 18:00
| Afternoon Tea Break (Level 4),
Networking and Exhibition (Level 4)
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Keynote Presentations
Startup 2.0: A Silicon Valley Story
- Sourcing, Selecting, Engineering Better Startups via
Incubation, Metrics, & Iteration
Dave will
touch on these topics:
-
Venture Capital 1.0 = *Broken Model* (for
Internet Startups)
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M&A Trends: More, but Smaller Aquisitions, Very
Few IPOs
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Incubators: Many Experiments (most Fail, a few
winners)
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Metrics: Define “Success”, Measuer &
Interate (Fast + Feedback)
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Platforms 2.0: Social, Mobile, Micro, Inbox, SEO
Speaker
Dave McClure
Founders Fund
| | | |
East Beats West: The Future of Social
Games
Low-cost development and genre innovation can allow
Asian developers to take the lion's share of the gaming
market if they figure out how to reach the Western
audience through better localization and a global
focus.
- Datapoints: better engagement in Chinese language games
- Asian developer salary vs. San Francisco developer salary
- Reverse Arbitrage - Farm Games - Western developers
adopt Chinese games
- Happy Hotel -> Hotel City
- Western Developers Weakness: Game Design Over Market
Focus (with the exception of Zynga)
Speaker
Bret Terrill
Social Gaming Analyst
| | | |
Architecting for the Cloud -
Leveraging Cloud Computing to Improve Flexibility and Reduce
Costs of IT Infrastructure
Many enterprises today are
betting big on their success with Cloud Computing, a
paradigm-shifting approach, while several players in the
industry are investing huge amounts into the infrastructure to
provide the underlying web services. Simone Brunozzi will
outline the key considerations necessary to evaluate what the
cloud can do for your business, and the characteristics of the
tools and services employed in tying it all together. What
are the game-changing techniques enterprises cannot ignore in
making the shift : high-availability, design for failure,
load-balancing, redundancy, distributed systems, auto-scaling,
pay-as-you-go business models. He will also cover a select
number of case-studies that showcase the wins some have had
already. (Zynga, Eli Lilly, New York Times, The EU Space Agency)
Speaker
Simone Brunozzi
Amazon
| | | |
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Panel Discussions
Mentorship, Investment and New
Funding Models
The session looks to examine new
ideas and new models for investment that is sprouting up in the
US and gradually coming over to Asia (with Innovation Works in
China and Open Network Lab in Japan), covering the key questions
facing the funding of innovation in 2010. Where will the returns
come from? Who are the new players in the West and East? What
are the new models sprouting up? Are there models that are
peculiar to a certain country? How important are mentors in this
circle of influence and how should they be chosen and rewarded?
Are mentor networks in Asia flourishing and giving back to the
entrepreneurial community?
Moderator
Jeffrey Paine
Founder Institute
| Panelist
Dave McClure
Founders Fund
| Panelist
Joichi Ito
Neoteny Labs
| Panelist
Jouko Ahvenainen
Grow VC
| Panelist
Saeed Amidi
Plug and Play
| Panelist
Chris Evdemon
Innovation Works
| Panelist
Tan Yinglan
NRF
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Social Gaming: How A Fast-rising
Global Phenomenon is Developing in Asia
This panel discussion will delve into:
- How social gaming is developing in MMOG-crazed
Asia. We will look at Asian markets with a focus on
China, India, and South East Asia.
- What are the challenges social gaming developers
face? Discussion about platforms, monetization,
virtual currencies, and other challenges. Discussion
will also touch on how developers can overcome these
challenges here in Asia.
- What social gaming will look like beyond
Facebook? As a fun food for thought in closing.
Moderator
Nicholas Aaron Khoo
SCOGA
| Panelist
Bret Terrill
Social Gaming Analyst
| Panelist
Rex Ng
6waves
| Panelist
Vishal Gondal
Indiagames
| Panelist
Zaki Mahomed
Game Ventures
| Panelist
Benjamin Joffe
Plus Eight Star
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Changing Enterprise 2.0:
Implications of Cloud Computing, Social and Web Services
Cloud computing services like Google AppEngine and
Amazon EC2/S3 has allowed companies to create low cost and
highly scalable web services. The popularity of social media
services like Facebook and Twitter has changed how people
collaborate. The breakaway success of software as a service type
applications like Salesforce and Google Apps has forever changed
the way people work. These trends point to significant
innovation in the areas of delivering enterprise services to all
sectors of the enterprise software space especially the long
tail segment of small medium businesses.
Moderator
Meng Weng Wong
JFDI.Asia
| Panelist
Roger Lim
Webvisions
| Panelist
Simone Brunozzi
Amazon
| Panelist
Arnaud Blandin
Intalio
| Panelist
David Zhao
Zumodrive
| Panelist
Raj Dutt
Voxel
| Panelist
Jim Fagan
Rackspace
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Product Management 101 - What Makes
a Product Manager Tick
Product Management is one of the most ill-defined and
misunderstood, yet most challenging and most interesting
positions in any startup or large corporation alike. Literally
every organisation has their own definition of what Product
Management or Product Marketing is about. Satisfying a multitude
range of stake holders - from engineering over sales and
marketing to senior leadership is just part of the challenge.
Product Managers keep tap on on the competitive landscape,
market trends, regional differences and technology. They define
features and collateral - but above all - product managers make
sure that ultimately a great product is built.
How do
we deal with conflicts? How do we prioritize between customer
asks and company objectives? How can we increase product value
and appeal or attract new users? And how much Marketing should
be in Product Marketing? In short - what makes a great product
manager tick.
Moderator
Ulf Waschbusch
Garena
| Panelist
Daniel Raffel
Yahoo
| Panelist
Patrick De Laive
The Next Web
| Panelist
Noah Kagan
Gambit
| Panelist
Fajar Budiprasetyo
Koprol
| Panelist
Ross Veitch
Wego
|
Social Media Marketing: What's
the Demand? Where's the Supply?
Social media marketing is
the latest and hottest thing that happened to digital
marketing. Major global players such as Facebook,
LinkedIn and Twitter are increasingly touted as the next
mass media rivaling and often challenging the dominance of
print and television. With such wide spread use and
acceptance, what is the demand for developers, and most
importantly, where is the supply?
During this panel
discussion, the panelists will share their experiences,
insights and predictions on Social Media Marketing covering:
- How big is the local and regional social media
markets?
- What are challenges faced by marketing, advertising,
communications and brand owners when it comes to
social media marketing?
- What is most sought after solutions by the various
disciplines such as:
- Consultants
- Agencies - Media, Creative & PR
- Media Owners
- Brand Owners
- How to go about pitching social media marketing
solutions to the various disciplines?
- What is the evolution trend of social media
marketing according to the various disciplines?
Moderator
Ryan Lim
Blugrapes
| Panelist
Ian Mckee
Vocanic
| Panelist
Varsha Rao
inSing
| Panelist
David Lian
Text 100
| Panelist
Greg Fisher
Intel Corporation
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Case Studies
Web 2.5 Opportunities for a New
Generation of Tech Entrepreneurs
Aneace Haddad recently launched Taggo, a
membership card aggregator and storefront, using a new
"Web 2.5" platform-as-a-service model.
Web 3.0 applications are expected to appear sometime in the
future, when major players - think Google - offer developers
access to rich customer profiling that includes browsing
behaviour, search history, social media relationships and
even online purchases. Web 2.5 entrepreneurs are
creating useful applications today, using customer profile
information that is already easily available.
Aneace presents several questions to guide you in thinking
about Web 2.5 entrepreneurship opportunities. What is
your platform all about? So what? Who cares? How will you deal
with privacy issues? Which developer community will most benefit
from your platform? How much will they pay? Why you? What is
your special story that makes this venture something that nobody
else can launch?
With good answers to all of these
questions, you may be on your way to becoming the
next Web 2.5 mogul.
Speaker
Aneace Haddad
Taggo
| | | |
The Power of Browser
Customization - Leveraging Browser Add-ons to Retain and
Grow Your Users
As the marketplace for web
browsers expands, and users' attention grows more valuable,
browser customizations and Add-ons are a key tool to retain
and grow your website or web service's current users.
Gen Kanai of Mozilla will cover the importance of
browser customizations with specific examples from the world
of Firefox Addons (over 1 billion downloaded, 170+ million
in use) as well as other browsers that allow for
customizations. Gen will profile a select number of
case-studies of startups that have successfully used browser
Add-ons customizations to grow and succeed. Also learn what
browser customizations are possible on mobile browsers for
smart-phones in the market today.
Speaker
Gen Kanai
Mozilla
| | | |
Monetising the Indonesian Internet
and Mobile Market
Indonesia is a unique yet massive market that
deserves specific understanding. Learn the how to monetize
the content and community and riding the next wave of mobile
Internet growth on Indonesian mobile and Internet.
Andy
Zain with his extensive knowledge on mobile will share on
building local community by providing an interaction
platform and rich content. Andi S. Boediman will share the
current Indonesia Internet landscape and how it can be
monetize in the next 3 years using direct charging and
advertising.
This discussion will inspire you to dig
deeper on the understanding local insight and adoption of
the mass market instead of mere technology innovation.
Speaker
Andy Zain
VentureX Capital
| Speaker
Andi Boediman
Plasa.com
| | |
Leveling The Marketing Playing
Field, Effective Marketing for Start-Ups
There is a saying "Brand is vanity, sales is
sanity & cash is reality". Start-ups need be able
to generate sales, ensure cash flow while branding
themselves at the same time. Lacking any of the three core
components usually means a short-lived company. Digital
marketing leveled the marketing playing field so
that it is no longer the exclusive domain of companies
with big marketing budgets. Rather, companies
with nimble and adaptable digital marketing
strategies will not only survive, but
thrive.
During this keynote presentation,
Ryan Lim will outline an approach to effective digital
marketing while on a "shoe-string" budget. He
will share how to leverage on the power of
digital marketing platforms such as:
- Mobile Marketing
- Social Media Marketing (Facebook, LinkedIn, etc)
- Search Engine Marketing (Google)
Speaker
Ryan Lim
Blugrapes
| | | |
Spawning Scalable Startups,
Sustainably
Four years ago, there was
Y-combinator. Techstars followed rapidly. These pre-seed
incubation programmes give new entrepreneurs the chance
to blitz through the process of setting up
in business, iterating the model through
agile development, then getting to market
and seed investment - all in 100 days.
And it works. 70% of Techstars' startups get
funded or become self-sufficient. No surprise then that
clones are sprouting up all over the world,
including Singapore.
JFDI.asia’s co-founder Meng Wong is
a serial entrepreneur and established business angel. He
tells the story of how the pre-seed accelerator
phenomenon has evolved, what seem to be
the vital ingredients and how JFDI.asia
fills a gap among complementary early-stage
schemes in Asia.
Speaker
Meng Weng Wong
JFDI.asia
| | | |
How NOT to Fail
Vinod will touch on these points:
- Failure is NOT a stepping
stone to success
- The one reason why
companies fail (Distinguish hobbies from
businesses)
- Play poker not roulette (Why Facebook
and Youtube are bad role models)
- Do your homework or die (How to do
customer development)
- You don't really need funding (Why VC funding
could kill you)
- Redefine the rules (What's your blue ocean?)
- Keep it Simple Stupid! (What is your MVP?)
- Know what you don't know
(How to become a
business rockstar)
- Throw Rojak on the wall and see what sticks
(Find the 20%
that makes your 80%)
Speaker
Vinod Nair
Catapult Ventures
| | | |
Real World Agile Software
Development
New agile software development practices
give entrepreneurs, businessowners and product
managers unprecedented control over what features
get built and in what order. This allows you
to deliver the most important business value
features much faster than with older software
development methods or no method at all. This
session will show you how the most important
practices are implemented in practice at Pivotal
Labs and how you can apply them to improving your
own software development.
Speaker
Carl Coryell-Martin
Pivotal Labs
| | | |
How to Pick the Next
Billion Dollar
Idea
Noah Kagan has
worked for Mint,
Intel and recently Gambit. These
companies have valuations
over 15 billion dollars combined.
He has also done many
businesses that have
been complete
failures. He'll give you the 10
secrets to avoid in helping
your startup succeed. He'll
discuss how you can spot the
next trend and at the end of the
day make your own startup better.
Speaker
Noah Kagan
Gambit
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Organized By
Platinum Sponsor
Diamond Sponsor
Gold Sponsor
Silver Sponsor
Bronze Sponsor
Ticketing Partner
Official Marketing Partner
Official Design Partner
Official Media Sponsor
Supported By
Partners
Media Partners
Held In
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