Global wine and social media elite will gather in San
Francisco, Paris and Rome to discuss globalization and the effects
of engaging customers around the world. For wine in particular,
the global nature of social networks opens up wine – a
product defined by its local terroir – to customers, critics
and fans from around the world.
Panelists in San Francisco will discuss how they preserve a
local identity while engaging global audiences, after which they
will join a global discussion with experts in Paris and Rome. For
a bold finish, the session will conclude with a global wine
tasting of top wines from California, France and Italy.
BONUS: Participants will receive a 90-day free subscription to
Zagat.com, courtesy of Zagat Survey.
San Francisco Panel:
Chris Carfi, vice
president, Digital, Edelman (moderator)
Pierrick Bouquet,
president, mySocialWinery
Paul Mabray, chief strategy
officer, VinTank
Hardy Wallace, Merch Man, The
Natural Process Alliance winery
MIke Weber, director of
online, ONEHOPE Wine
Paris Panel:
Aurélie
Labruyère, OENOPHILIA, wine consultant and wine
marketing expert at HEC business school (moderator)
Christophe Macra, member at
The Institute of Masters of Wine, owner of Esensio and founder of Tasteo
Jean
Jérôme Carre, Founder of Obiwine
Bernard de Laage de
Meux, Commercial Director of Château Palmer
Anne-Victoire Monrozier, missvickywine.com
Rome Panel:
Elda Felluga,
owner, Livio Felluga and president, Movimento Turismo del Vino
Roberto Boscia, president,
Cig@Rome Cigar Connoisseurs
Hande Leimer, Sommelier
A.I.S. & founder and owner of Vino Roma
Lorenzo Brufani, Tripadvisor
Sabrina
Mossenta, partnerships manager, Viadeo